Listen to the experience. Follow the system. Grow your sales.
Get the complete Solving the Sales Puzzle audiobook together with
The Salespuzzle Growth System—a practical, step-by-step eBook designed to help you
identify what is missing, focus on what matters and turn sales ideas into action.
Audiobook + 143-page eBook · immediate digital access
One payment
Immediate digital access
No subscription
Two ways to learn. One practical system.
The problem
Most businesses don’t have one major sales problem. They have dozens of missing pieces.
Opportunities are poorly qualified. Proposals disappear into silence. Sales cycles become
longer. Teams spend time on the wrong prospects. Customers with growth potential are overlooked.
Individually, these problems can appear small. Together, they determine whether a business grows.
The Salespuzzle Growth Bundle helps you recognise those missing pieces—and gives you a
practical system for addressing them.
What you get
Two ways to learn. One practical system.
The audiobook explains the experience, thinking and principles. The eBook turns those
principles into practical actions, frameworks and commercial decisions.
Listen
Solving the Sales Puzzle — The Audiobook
Listen to the complete original book and explore the experiences, ideas and lessons behind the
Salespuzzle approach. Follow the sales journey from its foundations through qualification, proposals,
negotiation, closing and performance improvement.
Learn while travelling, walking or working
Hear the complete original book
Understand the thinking behind the frameworks
Revisit individual chapters whenever needed
MP3 chapters in one ZIP
Apply
The Salespuzzle Growth System — The eBook
Move from understanding the ideas to applying them. The 143-page practical playbook brings together
the actions, questions, frameworks and visual tools needed to improve each stage of commercial growth.
Identify commercial gaps and priorities
Focus on the right markets, companies and contacts
Qualify opportunities before wasting resources
Improve proposals, objections and negotiations
Create clearer routes to signature
Grow existing customer relationships
Track the measures that genuinely affect revenue
143-page PDF · 19 frameworks
The connected journey
A complete journey—not another isolated sales technique.
01
Understand
Find the commercial gaps, establish the baseline and decide what to fix first.
02
Develop
Strengthen sales capability, consistency and confidence.
03
Attract
Create the trust, relevance and value that draw the right buyers towards you.
04
Find
Define your ideal customers and focus on the companies and people most likely to buy.
05
Convert
Qualify properly, build value, navigate decisions and win more of the right opportunities.
06
Grow
Protect existing revenue, strengthen relationships and create customer growth.
You do not need to fix everything at once. You need to see what is missing and know what
to do next.
The frameworks
Frameworks you can actually use.
The Growth System includes practical visual frameworks designed to help business owners,
sales leaders and salespeople make better commercial decisions. These are not frameworks created only to
look impressive in a presentation. They are intended to be used in real opportunities, accounts and
sales conversations.
Customer Compass
Understand how customers move from problem to decision.
QUALIFIED
Make evidence-based bid, review and no-bid decisions.
Sales Target Reality Check
Connect leads, conversion, deal value and sales-cycle performance.
Pipeline Velocity
Understand what is accelerating or slowing revenue.
The Eight Rs
Prepare and deliver stronger customer presentations.
Account Lifecycle
See customer movement before revenue changes.
The eBook contains 19 professionally designed Salespuzzle frameworks and
illustrations. These six are a selection.
The difference
What could change?
Less wasted time
Stop investing resources in poorly qualified opportunities.
Better prospects
Focus on companies and contacts that genuinely fit.
Stronger value
Connect what you sell to the customer’s priorities and outcomes.
More consistent selling
Give teams a shared structure without forcing every salesperson to behave identically.
Clearer decisions
Know when to proceed, pause, change approach or walk away.
Sustainable growth
Connect new business, customer growth and performance tracking.
Who it is for
Built for people responsible for growth.
Business owners and founders
Managing directors
Sales directors and sales managers
Experienced B2B salespeople
Commercial consultants
Growing B2B companies that need more structure without unnecessary complexity
Whether you are building a sales function, leading an established team or personally
responsible for winning business, the bundle gives you a clearer way to see the whole sales puzzle.
Readers
What readers have said
“Brilliant, insightful and helpful, Solving the Sales Puzzle really lives up to its name! From the
basics through to helpful tools and tricks, the book really delivers on multiple levels. I’ve found it
a very interesting read, with it making me think more about obvious things that sometimes you don’t
even consider in business. With new sales tactics developing all the time.”
“Just finished reading the book. My immediate reaction is that if I was still the marketing/sales
director of IBM—or any company selling any kind of services or products, especially software—I would
hire Salespuzzle to help fix my problems!”
An individual reader’s view. IBM is not associated with Salespuzzle.
“After reading the book, we have been using the Customer Compass and QUALIFIED framework and it has
really helped us reduce wasted time in our sales processes. It has had a real impact on our
efficiency.”
“After reading the book, we engaged with Salespuzzle and saw how they brought to life what we read.
Seeing it in practice was very insightful. Salespuzzle have helped us define our Ideal Customer Profiles
and completely rethink our website. The results have exceeded expectations.”
“After 20+ years in B2B sales, this book contains some of the most practical and powerful tools I’ve
come across. I particularly like the QUALIFIED tool as it does what it says—not like BANT.”
“They quickly identified gaps in our customer journey that were costing us real money in wasted
marketing spend. Fixing those made an immediate difference.”
Jason Pye
Salespuzzle CEO
More than 30 years across sales, marketing and commercial growth
Experience leading sales teams and commercial functions
Technology, SaaS, CRM and professional services
Author of Solving the Sales Puzzle
Creator of Salespuzzle and MySalespuzzle
Worked with
Srixon · Dermalogica · Volvo · HPe · MOD · Next15 · Rightmove · HSBC · Fishawack · Wilko · Concentrix · Garda · Toyota · Various Universities · Various Public Sector · Audi · Mercedes · Premier Football Clubs · Rugby Clubs · Evergen
and smaller organisations such as BitBox, Law365, IKKO, New Forest Hoodies, Hadley Marquees — and many more.
The author
Built from real B2B sales experience
Jason Pye created Salespuzzle after more than 30 years working
across sales, marketing and commercial growth—leading sales teams and commercial functions in
technology, SaaS, CRM and professional services.
His experience led him to a simple conclusion: the biggest improvements in sales rarely
come from adding another isolated tool, methodology or training course. They come from helping people
understand what’s really happening, focus on what matters and take the right action.
That thinking led to Solving the Sales Puzzle, a practical book bringing together
lessons, frameworks and ideas developed through decades of commercial experience—and then to
MySalespuzzle, where the same methodology is put to work in the flow of everyday sales.
Practical commercial experience, not generic sales theory.
How delivery works
From payment to first chapter in a couple of minutes.
Step one
Purchase securely
Complete the £19.99 one-time payment through Stripe.
Step two
Receive your bundle
Receive a branded confirmation email containing private access to the bundle.
Step three
Listen, read and apply
Download the audiobook and eBook and begin with the part of the system most relevant to you.
Full contents
Everything inside the book.
Seventeen chapters, in the eBook and as separate audiobook chapters you can play
or download one at a time. Nothing is held back — this is the complete contents.
£19.99One payment. No subscription. Immediate digital access.
Payment is handled by Stripe. No MySalespuzzle account is required.
Prefer it in print?
Solving the Sales Puzzle is also a paperback.
The same book the audiobook is read from, in print, sold and delivered by Amazon. It is a
separate purchase from the bundle above — the paperback does not include the audiobook or
The Salespuzzle Growth System eBook.
281 pages · ISBN 978-1-03-696446-7 · price and delivery shown on Amazon.
Any bookshop can order it by ISBN.
Questions
Before you buy
What do I receive?
The complete Solving the Sales Puzzle audiobook, the 143-page
Salespuzzle Growth System eBook and an exclusive 25% saving on eligible MySalespuzzle tools
and packages.
What format is the audiobook?
The audiobook is supplied as downloadable MP3 chapter files contained in one ZIP.
What format is the eBook?
A professionally designed PDF suitable for computers, tablets and most mobile
devices.
Is this a subscription?
No. £19.99 is a one-time payment for the digital bundle.
Does this include MySalespuzzle platform access?
No. Platform access is separate. Bundle customers receive an exclusive 25% saving on
eligible tools and packages.
Can I share the files?
The purchase is licensed for the individual purchaser’s use. The files must not be
copied, redistributed, uploaded or resold. If you need a team or company licence,
get in touch and we will arrange it.
How will I receive the files?
After successful payment you receive an on-screen confirmation and a delivery email
containing private access to the purchased files.