Web IQ

WebJourney

See where your digital journey helps visitors move forward — and where it loses them.

Understand the path visitors take through your website and identify friction that may prevent them becoming an enquiry.

Annual subscription · Includes DataHub, Sales Pulse and Sales Coach · One user

Also included in Web IQ — Compare options

Why use WebJourney?

See the journey

Understand how the website guides visitors from interest to action.

Find friction

Identify confusing, weak or unnecessary steps.

Improve conversion paths

Make it easier for visitors to know what to do next.

Connect content to intent

Assess whether pages support the questions buyers are trying to answer.

Reduce leakage

Find places where potential opportunities may be dropping away.

Potential impact

How many of your buyers does your website actually speak to?

See how many of your buyer personas your website actually speaks to, and how many buyer-lens checks are still outstanding.

Where a buyer of that type would recognise their own problem on the page. Zero is a legitimate answer.

Of eight: clarity, relevance, trust, commercial, evidence, next step, objections and journey.

Personas your website misses
Share of your buyers underserved
Buyer lens checks outstanding
How this is worked out

The personas you sell to, less the ones your website clearly addresses. The outstanding checks are those personas multiplied by the eight buyer lenses WebJourney scores. No revenue figure is shown — a persona gap is a coverage problem, not a measurable loss.

Every figure here is worked out from the numbers you entered, which are your own assumptions rather than measurements we have taken. It is an illustration to think with, not a forecast, and not a result Salespuzzle guarantees.

The starting figures are a common SME starting point, not a benchmark we are claiming. Change every one of them to your own.

Choose WebJourney

Purchase WebJourney on its own, or compare it with the wider Web IQ.

WebJourney

£199 per year

  • Understand the path visitors take through your website and identify friction that may prevent them becoming an enquiry.
  • See the journey
  • Find friction
  • Sales Pulse, DataHub and Sales Coach, included with every purchase
  • One user

Renews annually. Cancel any time from Billing and your access runs to the end of the paid year.

Where WebJourney fits

Web IQ journey analysis; works alongside WebTrust and WebVisitorID.

WebTrust Does your website create confidence — or doubt?
WebJourney See where your digital journey helps visitors move forward — and where it loses them.
WebVisitorID See which companies are showing interest in your website.
Attract

Also included in Web IQ —

WebJourney works alongside WebTrust and WebVisitorID.

  • Cancel any time
  • UK hosted, GDPR compliant
  • Onboarding and support included

Ready to put WebJourney to work?

Buy WebJourney on its own, or try the demo first and see how it works.

Buy WebJourney — £199/year Try the demo Annual subscription · Cancel any time.