Solutions
Sales Pulse · DataHub · Sales Coach — included with every solution
Ways to start
StartSalespuzzle Starter£99/month or £999/year Connect everythingSalespuzzle Complete£299/month or £2,995/year Browse individual toolsHow It Works
The connected commercial journey DataHub Sales Pulse Sales CoachMore
Books & Resources Packages & Pricing Salespuzzle121 Insights Contact usYou paid for the training.
A month later, nothing had changed.
Most growing businesses have tried sales training. People come back motivated, and within a week or two most of what they learned has gone — not because the training was poor, but because knowledge only creates value when it is repeatedly applied.
Sales Masters develops people, capability and commercial knowledge in the flow of the working week. Personalised learning, practical guidance and proven frameworks, connected to the tools your team already uses. Training teaches. Behaviour changes performance.
Most sales training ends when the course finishes.
“We sent the team on a course. Everyone enjoyed it. Two months on, I couldn’t point to a single thing we do differently.” It is one of the most common frustrations we hear from owners and sales leaders in growing B2B businesses.
Good training raises awareness and motivates people for a while. Unless those ideas are reinforced by doing the work, most people quietly return to the behaviours they were already comfortable with. And every salesperson is different — so why train everyone in exactly the same way?
Traditional sales training
- One-size-fits-all
- Generic
- Event based
- Forgotten within weeks
- Little reinforcement
- Hard to apply
- No connection to everyday selling
Sales Masters
- Personal to each individual
- Practical
- Available every day
- Searchable
- Bite-sized
- Connected to real work
- Immediately applicable
- Continuously improving
Knowledge fades. Habits remain. The point of development is not to remember more — it is to perform better.
Training teaches.
Behaviour performs.
Sales Masters exists to close the gap between what your people know and what they consistently do. The best salespeople are not the ones who know the most — they are the ones who repeatedly apply what they know.
When it works, you see it in the selling — not in the certificates.
Knowledge only becomes valuable when it changes behaviour. These are the changes a growing team should expect to see.
You know where each person needs to develop
Individual strengths, selling style and development needs are visible, so coaching is aimed at the right thing.
The team sells in a common way
Shared frameworks and language mean qualification, planning and negotiation are handled the same way across the team.
New starters get productive sooner
A new salesperson can learn how you sell from day one, without waiting for the next scheduled training event.
Learning sticks because it is used
Every idea has a place to be applied that same week, so it becomes habit rather than a memory of a good day out.
The goal is not to collect more knowledge. The goal is to change what happens in the next customer conversation.
Growing B2B businesses that need capability, but cannot carry a training function.
Sales Masters is built for small and medium B2B companies where the selling is done by a handful of people, and where there is no in-house sales trainer, enablement team or academy to fall back on.
Still close to the selling
You want the team to sell the way you sell, without spending every week teaching it yourself.
Managing a small team
You need a consistent standard for qualification, planning and negotiation that does not depend on your diary.
Wanting to get better
You want practical guidance at the moment it matters — before the meeting, not six months after it.
Joining a growing team
You need to understand how this business sells quickly, and where to find the answer when you are stuck.
Not a catalogue of courses. A living commercial knowledge base.
Four connected tools that profile the individual, prescribe the learning, provide the guidance and put the frameworks to work.
MySalesDNA
Discover individual selling strengths, style and development needs.
MySalesTutor
Receive personalised learning when it is needed.
SalesInsights
Access practical sales guidance, ideas and best practice.
SalesFrameworks
Put proven Salespuzzle frameworks and methodologies into practice.
- Reading
- Professional audio
- Videos
- Practical examples
- Framework diagrams
- Real customer scenarios
- Connected tools
Learning that arrives in the selling day, not in a training diary.
1. Profile the individual
MySalesDNA sets out how each person sells today, and where the development will pay back fastest.
2. Prescribe the learning
MySalesTutor turns that profile into a personal path, so nobody sits through material they do not need.
3. Guide the moment
SalesInsights gives practical guidance before the meeting, the proposal or the negotiation.
4. Apply the framework
SalesFrameworks connects the principle to the tool that puts it to work on a live customer.
5. Repeat until it is habit
Used again with the next customer, the behaviour becomes second nature rather than a memory.
Learn something. Use it immediately. Remember it naturally.
Read
what you need.
Listen
when you’re travelling.
Watch
when you need inspiration.
Apply
it immediately.
What Sales Pulse shows for Sales Masters.
Development is easy to start and easy to abandon. Sales Pulse keeps it visible, so capability is measured alongside pipeline rather than being taken on trust.
Is capability improving?
A leadership view of how the team’s commercial capability is developing over time, and where it is standing still.
Is the learning being used?
Whether guidance and frameworks are actually being opened and applied, rather than assigned and ignored.
Where are the gaps by person?
Individual development needs from MySalesDNA, so coaching time goes to the person and the skill that need it.
Is it showing up in results?
The link between capability development and the commercial numbers, so investment in people can be judged honestly.
How DataHub connects it.
Learning is only applied if it lands on something real. DataHub is where the commercial information lives, so a framework can be opened against an actual account, deal or contact rather than a worked example.
A qualification framework applied to a real deal, and an account plan built on a real account.
Because the record is already in DataHub, applying what has been learned takes minutes, and the outcome stays with the account rather than in a notebook.
How Sales Coach guides you.
Sales Coach is platform-wide guidance, included with every package rather than belonging to any one of them. Within Sales Masters, it is the part that stops development being something you have to remember to do.
Suggests what to learn next
Points to the guidance that matches the development need on the profile, rather than the whole library at once.
Explains why it matters here
Connects the principle to the work in front of you, so the reason for learning it is obvious.
Points to the tool to use
Moves you from reading to doing by naming the tool that puts the framework to work today.
Keeps the habit going
Nudges the repeat use that turns a good idea into a consistent commercial behaviour.
Have a look before you talk to anyone.
The interactive demo opens on the development area with example data, so you can see how a profile, a learning path and a framework connect before booking any time with us.
£299 a year.
Sales Masters is £299 a year per user, billed annually. Sales Pulse, DataHub and Sales Coach are included with every solution, so there is nothing separate to add for the reporting, the data or the guidance.
- MySalesDNA
- MySalesTutor
- SalesInsights
- SalesFrameworks
- Sales Pulse included
- DataHub included
- Sales Coach included
- New content added continuously
Stop collecting knowledge. Start changing behaviour.
Development should not finish when the workshop ends. Sales Masters gives your people practical commercial knowledge whenever they need it, personalised to how each of them sells, and connected to the tools they use every day. Because when knowledge becomes behaviour, better results follow.